ALAA SAGAA

ADVANTAGE

Scroll Down

A Proven Edge in
MENA & Beyond

Strategy & Coaching Expertise

While many specialize in either executive coaching or corporate transformation, he uniquely integrates both helping leaders and businesses drive strategic impact, not just personal growth.

Strong
Personal Brand
in MENA

His established reputation in the GCC, alongside his podcast, thought leadership content, and LinkedIn presence, gives him a competitive edge over traditional consultants not just advising businesses but actively shaping industry conversations.

Transformation & Business Growth Focus

Unlike coaches who focus solely on soft skills, he blends leadership coaching with real business transformation, delivering measurable results that impact strategy, operations, and financial growth. His approach isn’t theoretical it’s about what truly moves businesses forward.

Dual Background: Consulting & Industry

Unlike many thought leaders, he has both consulting expertise and real industry experience. Before stepping into consulting, he was on the ground, solving real business challenges, leading, and building. His deep understanding of both strategy and execution gives him a unique edge—knowing what truly drives change beyond the boardroom.

COMMUNITY
INVOLVEMENT

Business
Writer

Bizpreneur Middle East,
Dubai, UAE

Global Business
Mentor

MicroMentor, Portland, USA

Judge &
Mentor

Social Impact Award,
Austria/KSA

Business
Mentor

Rowad Al-Ula Business
Accelerators, Al-Ula, KSA

Business
Coach

EY X The TRANSFORM Support Hub by Moving
Worlds, UK

Business
Mentor

Rowad Al-Ula Business
Accelerators, Al-Ula, KSA

Founder &
Host

BME-Business Made Easy
Podcast

Founder &
Host

BME-Business Made Easy
Podcast

PROFESSIONAL DEVELOPMENT

WI Professional Coaching Program (PCC)

Leadership Coaching Excellence (Ahmed Al Awar), 2024

Certified Human Resources Consultant Certification (CHRC)

IAP Career College, 2019

Change Management Professional Certification (CMP)

Acuity Institute, 2018

Project Management Professional
(PMP)

Certification, 2017

Certified Balanced Scorecard Professional (CBSCP)

KPI Mega Library (KML), USA

Sprint Planning for Faster Agile Team
Delivery

University System of Maryland

Sprint Planning for Faster Agile Team
Delivery

University System of Maryland

Data Strategy

365 Data Science

Strategic

growth

STARTS HERE

REACH OUT NOW